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CAMPAIGNS

COVENTRY YOUTH ACTIVISTS

3 December 2021
markmatcham@gmail.com

Calling on Facebook to change its reporting system to protect disabled people from online hate.

Coventry Youth Activists (CYA) are a group of young activists fighting for disabled people’s right to have a good life. Their current campaign is calling on Facebook to change its reporting system to protect disabled people from online hate #FacebookHasNoStandards. In October they took their demands direct to Facebook, organising a demonstration outside Facebook HQ in London. You can add your support by signing CYA’s Government petition.

https://petition.parliament.uk/petitions/586515

Seeing posts on Facebook should bring us a smile, a photo of a loved one, a lighthearted joke or good quote to start the day. But right now, across social media, we disabled people face hateful comments and people laughing.

We need companies like Facebook to act, make sure hateful comments are dealt with, minimised and our experiences are treated with genuine care and compassion. That’s what we’re campaigning for!”

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BREAKTHROUGH is a pioneering social impact accelerator that brings grassroots groups and community leaders the right support, the winning strategy and the world-class network they need to drive transformational change.

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ACTIVISM

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OUR APPROACH

We seek out and identify high potential grassroots groups focused on some of the most pressing social justice issues of our time – we connect them to the right support, help them develop and execute a winning strategy and connect them to the world-class network they need to drive transformative change.

The BREAKTHROUGH Experience is unique:

1
We’ve developed a pioneering 5 stage campaign pathway that takes groups from catalysing a campaign to driving transformation change. The right support at each stage is critical for success. We take campaigns through every one.
Catalyse – Launch – Surge – Sustain – Transform

THE RIGHT
SUPPORT

2
We craft high impact strategies, combining the ‘outside game’ of mobilising, movement building and campaigning with the ‘inside game’ of effectively influencing decision-makers. Our unique combination and experience of online mobilisation and movement building along with our understanding of how power is wielded and how decisions are made, allows us to build bespoke strategies that drive sustained, long term change.

WINNING
STRATEGY

3
We harness true, global expertise with an unparalleled network of dedicated advisors, connecting groups to global activists, top lawyers, leading creatives, top of their field communication experts, strategists and digital movement builders to give them access to best-in-class advice and the networks they need to drive change.

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OUR 4 PROGRAMMES

Breakthrough
Catalyst:


Designed to catalyse transformative grassroots action on a specific issue, we identify high potential groups or leaders with direct experience and help them to build a coalition for action and launch and sustain a high-impact campaign.

Breakthrough
Accelerator:


An intensive programme to take existing high potential grassroots campaigns from launch to transformational impact. Our flagship accelerator runs once a year, on thematic issues co-developed with partners.

Breakthrough
Consults:


High level strategy coaching and development for established campaigning organisations seeking to increase the impact of their work.

Breakthrough
Insights:


Workshops, training and research to upskill grassroots campaign groups and share best practice campaigning across the sector.

Breakthrough
Catalyst:


Designed to catalyse transformative grassroots action on a specific issue, we identify high potential groups or leaders with direct experience and help them to build a coalition for action and launch and sustain a high-impact campaign.

Breakthrough
Accelerator:


An intensive programme to take existing high potential grassroots campaigns from launch to transformational impact. Our flagship accelerator runs once a year, on thematic issues co-developed with partners.

Breakthrough
Consults:


High level strategy coaching and development for established campaigning organisations seeking to increase the impact of their work.

Breakthrough
Insights:


Workshops, training and research to upskill grassroots campaign groups and share best practice campaigning across the sector.

CAMPAIGNS

Over the last few months we’ve been working behind the scenes with groups working to end gender discrimination in the work place, young people tackling disability hate online and youth leaders working to transform opportunities for their generation.

The first campaigns from our accelerator programme will be launching soon, check back soon to find out more. 

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Breakthrough Accelerator 2023 – Open for Applications!

Get the coaching, tools and connections you need to create change. read more

Breakthrough Accelerator 2023 – Open for Applications!

We’re hiring! Campaigns Manager / Campaigns Associate Role

Are you a campaigner that believes in the power of people with ... read more

We’re hiring! Campaigns Manager / Campaigns Associate Role

Grenfell United launch new campaign to #DemandCharges

Grenfell United have launched a new campaign. Grenfell United ... read more

Grenfell United launch new campaign to #DemandCharges

The 5 stage campaign pathway

At the heart of the Breakthrough experience is our pioneering 5 ... read more

The 5 stage campaign pathway

Coventry Youth Activists head to London for Facebook Demonstration

Coventry Youth Activists, a group of young disabled activists ... read more

Coventry Youth Activists head to London for Facebook Demonstration

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Applications open on 16 May for the Breakthrough accelerator - a ... read more

Breakthrough Accelerator Launches

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