Campaigns start at the catalyse stage – when individuals come together connected by a shared experience of injustice and fuelled by belief in their ability to impact change.

Launch stage sees the group organises around a core set of asks and builds sufficient momentum to mobilise a wider audience, often using petitions or online tools to gain support from others.

The surge stage follows – groups need to be creative to raise the profile of issue and break-through using an event or series of events, to widen support and put issue on national agenda.

After the surge, many campaigns falter as the news agenda moves on. This is when focus must turn to sustain.  Tactical small asks can leads to wins that are stacked to create a sustained presence for the issue on the national agenda, build the confidence and momentum of the campaign group and reach reach decision makers.

The next stage is transform. This is when campaigns push for long- term change through negotiation with decision makers, embedding the issue into the political agenda and maintaining public support to ensure promises lead to real change.

JOIN US


We’re building a network of people who believe in the power and potential of grassroots groups and community leaders to drive transformational change.

THE FIRST OF ITS KIND
SOCIAL IMPACT ACCELERATOR

TRANSFORMING THE IMPACT
OF GRASSROOTS CAMPAIGNING

BREAKTHROUGH is a pioneering social impact accelerator that brings grassroots groups and community leaders the right support, the winning strategy and the world-class network they need to drive transformational change.

we do

ACTIVISM

AND

IMPACT

OUR APPROACH

We seek out and identify high potential grassroots groups focused on some of the most pressing social justice issues of our time – we connect them to the right support, help them develop and execute a winning strategy and connect them to the world-class network they need to drive transformative change.

The BREAKTHROUGH Experience is unique:

1
We’ve developed a pioneering 5 stage campaign pathway that takes groups from catalysing a campaign to driving transformation change. The right support at each stage is critical for success. We take campaigns through every one.
Catalyse – Launch – Surge – Sustain – Transform

THE RIGHT
SUPPORT

2
We craft high impact strategies, combining the ‘outside game’ of mobilising, movement building and campaigning with the ‘inside game’ of effectively influencing decision-makers. Our unique combination and experience of online mobilisation and movement building along with our understanding of how power is wielded and how decisions are made, allows us to build bespoke strategies that drive sustained, long term change.

WINNING
STRATEGY

3
We harness true, global expertise with an unparalleled network of dedicated advisors, connecting groups to global activists, top lawyers, leading creatives, top of their field communication experts, strategists and digital movement builders to give them access to best-in-class advice and the networks they need to drive change.

WORLD-CLASS
TALENT

OUR 4 PROGRAMMES

Breakthrough
Catalyst:


Designed to catalyse transformative grassroots action on a specific issue, we identify high potential groups or leaders with direct experience and help them to build a coalition for action and launch and sustain a high-impact campaign.

Breakthrough
Accelerator:


An intensive programme to take existing high potential grassroots campaigns from launch to transformational impact. Our flagship accelerator runs once a year, on thematic issues co-developed with partners.

Breakthrough
Consults:


High level strategy coaching and development for established campaigning organisations seeking to increase the impact of their work.

Breakthrough
Insights:


Workshops, training and research to upskill grassroots campaign groups and share best practice campaigning across the sector.

Breakthrough
Catalyst:


Designed to catalyse transformative grassroots action on a specific issue, we identify high potential groups or leaders with direct experience and help them to build a coalition for action and launch and sustain a high-impact campaign.

Breakthrough
Accelerator:


An intensive programme to take existing high potential grassroots campaigns from launch to transformational impact. Our flagship accelerator runs once a year, on thematic issues co-developed with partners.

Breakthrough
Consults:


High level strategy coaching and development for established campaigning organisations seeking to increase the impact of their work.

Breakthrough
Insights:


Workshops, training and research to upskill grassroots campaign groups and share best practice campaigning across the sector.

CAMPAIGNS

We are proud to work with groups led by people with direct experience of the injustice they are campaigning to change.

Campaigns we are currently supporting through our programmes cover a wide range of issues from discrimination and harassment in the workplace, social housing, workers rights in the gig economy, and supporting young people during challenging times.

NEWS

BREAKTHROUGH
MOMENTS

Campaigner Spotlight: Jo Goodman

Campaigner Spotlight: Jo Goodman

Jo Goodman is co-founder of Covid-19 Bereaved Families for ... read more

Board Recruitment – Apply now

Board Recruitment – Apply now

Breakthrough is the first of its kind UK-wide social impact ... read more

Breakthrough Accelerator 2023 – Open for Applications!

Breakthrough Accelerator 2023 – Open for Applications!

Get the coaching, tools and connections you need to create change. read more

Grenfell United launch new campaign to #DemandCharges

Grenfell United launch new campaign to #DemandCharges

Grenfell United have launched a new campaign. Grenfell United ... read more

The 5 stage campaign pathway

The 5 stage campaign pathway

At the heart of the Breakthrough experience is our pioneering 5 ... read more

Coventry Youth Activists head to London for Facebook Demonstration

Coventry Youth Activists head to London for Facebook Demonstration

Coventry Youth Activists, a group of young disabled activists ... read more

Breakthrough Accelerator Launches

Breakthrough Accelerator Launches

Applications open on 16 May for the Breakthrough accelerator - a ... read more

Join US

We’re building a network of people who believe in the power and potential of grassroots groups and community leaders to drive transformational change.

Sign up to receive exclusive emails every month, be the first to hear about new campaigns, get notified when our programmes open for applications and get insights from some of the most inspiring grassroots campaigners.